Team – Esther Laukötter

Esther Laukötter

Esther Laukötter

Science Communication Officer

Esther Laukötter (Science Communication Officer)

Esther Laukötter is science communication officer and responsible for press relations at CAIS. She ensures that research results from the project Opinion Monitor Artificial Intelligence [MeMo:KI] are communicated in in a comprehensible way and is the contact person for journalists.

Previously, she has researched and published on science communication, taught on topics of strategic communication, and gained professional experience in various PR agencies. As a freelancer, she has given various training seminars on media competence, especially in the field of online communication, and created communication campaigns and concepts for various organizations.

Curriculum Vitae
  • From 2020 – 2021, Esther Laukötter was a research associate at the Chair KMW I at the Institute of Social Sciences at Heinrich Heine University Düsseldorf. Areas of teaching and research include Strategic Communication and Science Communication.
  • In 2021, she submitted her doctoral thesis on ‘Crisis – Communication – Management? Crisis Communication between Control and the Illusion of Control’ in Communication Studies.
  • From 2013 – 2019, she researched and taught as a research assistant and doctoral candidate in the Strategic Communication department of Prof. Dr. Ulrike Röttger at the Institute of Communication Studies at Westfälische Wilhelms-Universität Münster.
  • She completed her studies at the Ruhr-Universität Bochum (Media Studies and German Studies, Bachelor) and at the WWU Münster (Communication Studies, Master).
Lectures and Publications
  • Röttger, U. & Laukötter, E. (2018). Hochschulmarketing [University Marketing]. In B. Fähnrich, J. Metag, S. Post & M. S. Schäfer (Hrsg.) Forschungsfeld Hochschulkommunikation, S. 165-181. Wiesbaden: Springer VS. doi: 10.1007/978-3-658-22409-7_8.
  • Laukötter, E. & Stahl, J. (2017). Collaboration between Management and Communication Professionals: Emergence of Communication Strategies in Small- and Medium-Sized Enterprises (SMEs). Change Management – An international Journal, 17(4), 1. doi:
  • Friedrichsmeier, A., Laukötter, E. & Marcinkowski, F. (2015). Hochschul-PR als Restgröße. Wie Hochschulen in die Medien kommen und was ihre Pressestellen dazu beitragen [University PR as a residual value. How universities get into the media and what their press offices contribute] In M. S. Schäfer, S. Kristiansen & H. Bonfadelli (ed.). Science Communication in Transition, S. 128-151. Cologne: Herbert von Halem.
  • Laukötter, E. (2014). Der Beitrag der Expedition Münsterland für die Mediensichtbarkeit der Westfälischen Wilhelms-Universität. [The contribution of the Expedition Münsterland for the media visibility of the Westfälische Wilhelms-Universität.] Research Report 2/2014 of the Research Unit Communication – Media – Society. Institute of Communication Science, Westfälische Wilhelms-Universität Münster.
  • Laukötter, E. (2014). Die Sichtbarkeit deutscher Hochschulen in Print‐ und Online‐Medien [The visibility of German universities in print and online media]. Research Report of the Research Unit Communication, Media, Society. Münster: Institute for Communication Science, Westphalian Wilhelm University
  • Friedrichsmeier, A., Geils, M., Kohring, M., Laukötter, E. & Marcinkowski, F. (2013). Organisation und Öffentlichkeit von Hochschulen [Organization and publicity of universities]. Research Report 1/2013 of the Research Unit Communication – Media – Society. Institute for Communication Science, Westphalian Wilhelm University of Münster.
  • Laukötter, E. (2016). Crisis Communication in Small and Medium-sized Enterprises in Germany. Sixteenth International Conference on Knowledge, Culture, and Change in Organizations, University of Hawaii at Manoa, Honolulu, Hawaii USA, April 19, 2016.
  • Laukötter, E. & Stahl, J. (2015). Collaboration between Management and Communication Professionals – Emergence of Communication Strategy in Small and Medium-sized Enterprises (SMEs). THE MANAGEMENT GAME OF COMMUNICATION: BI Norwegian Business School, Oslo, Norway, 01.10.2015.
  • Stahl, J. & Laukötter, E. (2015). Interplay of Business Strategy and Communication Strategy in Small and Medium-sized Enterprises (SMEs). 1st International and Interdisciplinary Conference on Discourse and Communication in Professional Contexts, Aalborg University, Denmark, 19.08.2015.
  • Laukötter, E. & Friedrichsmeier, A. (2013). Mediensichtbarkeit und Neue Steuerung: Empirische Befunde zur strategischen Bedeutung der Hochschulkommunikation. [Media Visibility and New Governance: Empirical findings on the strategic importance of university communication]. Lecture and workshop at the Annual Conference on Higher Education Communication, Hannover