Workshop: “Attention & Technology: A Feminism Perspective”

The Internet’s attention economy requires the users to “pay” with their attention for contents and services. It assumes that the users concentrate on an advertisement once it is displayed. But what if this model does not conform to practices of attention?

Mothers are known for splitting their attention between children and work, yet the notion of attention has not been much studied in feminist research. Moreover, splitting of attention is generally classified as distraction, and hence as a negative practice.

In the workshop we will explore how feminist studies can contribute to the research of attention, and how new concepts of attention can enrich feminist theories.